top of page

Resume

PDF icon

Download an abbreviated

PDF version of Monica's resume

Skills | Abilities | Experience

Summary

An eager and imaginative UX (user experience) problem-solver with 10+ years professional experience focusing on empathy and inclusion through strategy, research, and design

Relevant

Experience​

Senior UX Lead + Project Manager

Loebig Ink| Web Design Agency | Remote | Oct. 2016 - Present

Guiding, influencing, and orchestrating website (re)development and iterative improvement projects for clients in finance, health care, and research, resulting in excellent and consistently improving customer satisfaction ratings

​

UX/UI

  • Influencing design direction and executing user experience research studies

  • Creating custom graphics for paid advertisements, websites, and social media

  • Designing interactive wireframes and prototypes

  • Planning and executing end-to-end formative summative research studies for websites, web applications, and native iOS and Android apps

  • Translating research findings into actionable results

  • Collaborating with developers, analysts, designers, marketing teams, and C-level stakeholders to implement design decisions based on insights

Social Media Management

  • Developing strategies to build and expand social media networks for healthcare clients

  • Analyzing macro- and micro-trends and identifying areas of growth or for improvement by monitoring and reporting on website and social media analytics

  • Creating and curating content for daily sharing across multiple social media platforms

Web Development Management

  • Liaison between clients and developers to clearly communicate the clients' vision for responsive websites

SEO (Search Engine Optimization)

  • Optimizing websites to help them reach the highest position possible in organic search results

  • Achieved record for the number of keywords that moved to the top result on the first search results page upon completion of an initial search engine optimization project

Project Manager/Creative Director

Independent Contractor | User Experience | Remote | Oct. 2016 - Present

  • Assisting entrepreneurs and small businesses with establishing web presence via website development, social media strategy and management, and general business operations

  • Create and/or revitalize user- and customer-focused web presence and promotional strategies, branding, and materials

  • Organizing and facilitating webinars, averaging 40% attendee-to-customer conversion

  • Accessibility studies

  • Attitudinal studies

  • Audience analysis

  • Behavioral studies

  • Brand development

  • Card sorting

  • Community building

  • Concept testing

  • Content management systems

  • Contextual interviews

  • Contextual observation

  • Copywriting

  • Diary studies

  • Experience mapping

  • Expert/heuristic evaluation

  • Focus groups

  • Formative research

  • Graphics editing and visual design programs (Adobe Illustrator, Photoshop)

  • Heat mapping & 1st click software

  • Interaction design (boxes, arrows, whiteboard, Adobe XD)

  • Meaningful insight translation

  • Participant recruiting

  • Participatory design sessions (live, remote)

  • Persona development

  • SEO (SEM Rush, Majestic)

  • Social media management (Agora Pulse, Buffer, ContentCal, Hootsuite,Planoly)

  • Summative research

  • Surveys

  • Usability testing (remote, lab, guerrilla, mobile)

  • Web analytics (Google, Omniture)

  • Web simulation/ visualization/ development programs (iRise, InVision, Sketch, Axure, Balsamiq, etc.)

  • Webinar facilitation

  • Workshop facilitation

  • “Think Aloud” methodology

Innovation Lead (Interim)

Advantum | Innovation | Kingston, JA | Apr. 2017 - Aug. 2017

Head of the cross-disciplinary Innovation Team of five, positioning the company as the number one thought leader in automation and leader in application development in the Caribbean

  • Led the Innovation Team in product development phases including, ideation, conceptualization and prototype development

  • Designed a repeatable and customizable method including presentation materials to approach and attract potential new clients

  • Created a sustainable, quantitative method to gauge levels of automation in warehouse operations

  • Introduced user-centered design (UCD) principles and methodology to development and business teams

  • Headed the research and development of technology-based business   solutions to provide new business opportunities for the company

  • Established credibility by telling a cohesive story about the company through brand reimagining, positioning the company as the number one thought leader in automation in the Caribbean

  • Contributed to establishing a culture of innovation across the organization

  • Collaborated with CEO, CFO, Marketing Manager, Project Managers, Business Analysts, and Development Managers

  • Designed and prototyped a mobile security app and a mobile conference assistant app using Adobe XD

  • Designed case study and presentation materials for an international shipping association conference

  • Coordinated video and photo shoots to capture brand image and testimonials

  • Trained project managers and improved project completion rates

Education

The Ohio State University

Columbus, OH | June 2008

  • Bachelor of Arts in Communication (Concentration: Technology; Minor: Design)
  • Magna Cum Laude with Honors and Research Distinction
  • Major GPA: 4.0 Cumulative GPA: 3.79

Human Factors International
​August 2011​

Practical Usability Testing Class

Volunteering

Technology for Social Good

  • Annual subject matter expert contribution 

OSU School of Communication: Usability & Evaluation and Visual Communication Design Classes

  • Guest lecturer focusing on how to conduct user research and branding/preparing oneself for a UX career upon college graduation

Travel & GIVE

Co-Founder and active Board Member

Honors | Awards | Certification

Senior User Experience Associate

Medullan, Inc.| User Experience | Washington, DC | Nov. 2014 - Sep. 2016

Directed research efforts for multiple clients, including the nation's largest medical insurance provider for United States government employees and expats

  • Designed and executed end-to-end formative and summative research studies for websites, web applications, and native iOS and Android apps

  • Conducted behavioral and attitudinal research studies, using the appropriate methodology based on the research questions and stage in the product life cycle

  • Advocated for product users by consistently involving cross-representative samples of the user base in testing

  • Used compelling stories to translate research findings into actionable results

  • Collaborated with developers, data scientists, analysts, designers, architects, marketing teams, and C-level stakeholders to identify research questions, learn from research findings, and implement design decisions based on insights

  • Combined qualitative, quantitative research and user-centered design methods to gain an understanding of the existing user base and potential users

  • Conducted in-person and remote user research and presented findings and stories to leadership, stakeholders, project teams and external groups

  • Facilitated workshops for teammates and clients to understand and illustrate the needs and goals of projects, and set the stage for research, design, and development efforts

  • Influenced interaction design when we introduced two-factor authentication as a mobile app security feature

  • Mentored other UX team members and introduced research methodologies to non-researchers

  • Led qualitative research efforts focused on building user facing solutions that create a seamless and simplified user experience for the members of one of the largest health insurance companies for federal employees in America, using repeatable, traditional and innovative methodologies

  • Translated observations and feedback into actionable recommendations for multiple clients

  • Led qualitative research efforts for an Informatics group that guided design decisions for an informatics dashboard to assist accountable care organizations (ACO)

  • Managed annual research budget and ongoing vendor relationships

  • Protecting Human Research Participants Certification

  • Phi Kappa Phi Honor Society member

  • National Society of Collegiate Scholars member

  • CTO Award, 2011

  • Communication Technology Top Scholar Award, 2007

User Experience Research Specialist/Ethnographer

JPMorgan Chase & Co. | Human Resources Technology | Columbus, OH | Jun. 2008 – Nov. 2014

Matured as a multi-functional individual contributor on a strong UX team from providing shared services throughout any sector of the bank, to providing specialized, dedicated research services within Human Resources Technology

​

  • Planned, conducted, and archived user studies within the North American, South American, Asian/Pacific, European/Middle Eastern/African employee populations

  • Designed and created prototypes for sites and applications using iRise and Balsamiq

  • Created and executed research plans for product teams across over 10 lines of business

  • Translated observations and feedback into actionable recommendations

  • Hosted and managed a monthly forum connecting user experience professionals and advocates  across the firm  to share ideas and best practices, collaborate and stay informed about happenings in the greater UX community

  • Created team of entry-level analysts interested in UX to assist with workload and gain experience contributing to real projects

  • Designing and creating high-level prototypes for an intranet website within the firm using iRise

  • Contributed UX content and guidance to Tech24 team training material for non-profits

  • Subject matter expert contribution to the Corporate Development Program Usability/User Experience course curriculum

  • Maintained User Experience intranet presence via a content management system

  • A key contributor in creating a web simulated prototype, documenting visual standards and functionality requirements for the redesign of an external-facing web site for a non-profit JPMC partnership

Undergraduate Teaching Assistant – Introduction to Visual Communication Design

The Ohio State University School of Communication | Columbus, OH | Sep. 2007 – Jun. 2008

  • Assisted in facilitation of students’ concept comprehension and graphic/website design software operation

  • Completed midterm and end-of-quarter reviews for each student’s overall course progress and final assignments

  • Evaluated weekly assignments and managed grades for over 60 students in multiple classes

  • Served as an experienced and knowledgeable resource with whom students could consult for assistance with coursework throughout the quarter

Undergraduate Research Assistant

The Ohio State University School of Communication | Columbus, OH | Jan. 2008 – Jun. 2008

  • Investigated the effectiveness of digital narratives on diabetes awareness through qualitative analysis

  • Conducted live interviews of community members who had been directly or indirectly affected by diabetes

  • Filmed, produced, and reproduced a testimonial-based DVD which was distributed to community members at no cost to them

Intern - Technology/Communication Department

Harrison School District Two | Colorado Springs, CO | Aug. 2007

  • Conducted research, evaluated, and compiled relevant data on content management systems in preparation for a technology funding proposa

  • Played an integral role in determining the best content management solution for the district​

bottom of page